by ZAKIYYAH WALKER July 22, 2024
Drink: Grasshopper — Popular in the 90s
2023 was a year of exciting experimentation and rediscovery in the world of cocktails and beverages. From playful nostalgia to sophisticated twists on classics, several trends emerged that promise to tantalize our taste buds for years to come. Here are 11 that are poised to leave a lasting mark:
1. Savory Sips: Move over, sugary sweet! Savory notes are taking center stage, with ingredients like herbs, vegetables, and even cured meats finding their way into cocktail shakers. Think rosemary-infused gin, tomato-based Bloody Marys with olive brine twists, or smoky mezcal paired with grilled peppers.
2. 90s Throwback: Nostalgia is making a comeback, and our favorite childhood drinks are getting a boozy upgrade. Candy-flavored liqueurs, neon colors, and playful presentations are all part of the fun. Remember SunnyD? It’s now starring in vodka seltzers, while Mike’s Hard Freeze is back with a vengeance.
3. Fancy Ice: Ice is no longer just an afterthought. Artisanal ice cubes infused with fruits, herbs, or even flowers are adding a touch of magic to cocktails. Think frozen strawberries in a gin and tonic or chamomile ice cubes elevating a vodka martini.
4. Negroni Variations: This bitter Italian classic is getting a makeover. Bartenders are experimenting with different gins, vermouths, and Campari substitutes, creating a kaleidoscope of Negroni variations. Think mezcal Negronis with agave nectar or white Negronis made with Lillet Blanc.
5. Bubbles Beyond Champagne: Prosecco, Cava, and even pét-nat are stealing the spotlight from traditional Champagne. These sparkling wines offer a wider range of flavor profiles and price points, making them perfect for everyday celebrations.
6. Low- and No-ABV Options: The mindful drinking movement is gaining momentum, and bars are offering creative non-alcoholic cocktails and low-ABV beers. Think botanical-infused spritzes, mocktails with complex flavor profiles, and beers with less than 0.5% alcohol.
7. Homegrown Herbs and Fruits: Sustainability is key, and bars are increasingly incorporating ingredients grown in their own gardens or sourced from local farms. This not only reduces their carbon footprint but also allows them to offer unique and seasonal flavors.
8. Canned Cocktails Done Right: Ready-to-drink cocktails are shedding their sugary, artificial reputation. High-quality brands are using premium spirits and fresh ingredients, making them a convenient and delicious option for picnics, parties, or simply enjoying at home.
9. Coffee Cocktails All Day: Who says coffee is just for mornings? Espresso martinis and caffeinated concoctions are finding their way onto menus throughout the day, offering a pick-me-up with a kick. Think iced lattes spiked with rum or cold brew cocktails with citrus and spices.
10. Better Boxed Wine: Boxed wine is getting a makeover! Sustainable packaging, high-quality grapes, and delicious natural wines are making boxed wine a viable choice for eco-conscious wine lovers. Think picnic-perfect rosé in a box or a bold red perfect for weeknight dinners.
11. Beyond the Bar: The cocktail revolution is moving beyond traditional bars. Restaurants, coffee shops, and even grocery stores are offering innovative drinks and creating unique beverage experiences. So, keep your eyes peeled for exciting libations wherever you go!
These are just a few of the many exciting trends shaping the future of cocktails and beverages. So, next time you’re raising a glass, be sure to savor the innovation and creativity that are making the world of drinks more delicious and dynamic than ever before!
Written by Zakiyyah Walker, Founder | CEO Chalice Premium
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